There is a version of this conversation that gets glossed over in most real estate discussions: the honest comparison between what you get when you build a custom home...

If you’ve been searching phrases like “new luxury home already built,” “move-in ready luxury home,” or “new construction home without building from scratch,” you may have come across the...

Luxury buyers don’t start their search the same way everyone else does. They’re not scrolling listing sites.They’re not waiting for alerts.And they’re rarely interested in what’s already public. If...